MGM

“We don’t just promise creativity, we deliver creativity that delivers.”

- Mario G Messina.

  • Balconi

  • Molinari

  • DeCecco

  • Pomí

  • Chicco

  • Yamaha

  • Balconi

  • Beltrami

  • Go-Gotcha

  • Lord & Berry

360°Creativity

Outstanding brand architecture requires outstanding creativity.

We are the quintessential brand architects - a creative, full-service communications company made up of talented, passionate, hard-working professionals, who will go to any length to help you and your company achieve your goals.

We combine European creativity, passion, and style with in-depth knowledge of the American marketplace to help separate your company and brand from the pack.

This is why we offer a menu of services that, even if some of them sound traditional, in reality, are executed in a nontraditional way. In a creative way.

Yesterday, Today, & Tomorrow

Conversations With Our Founder

Our President and CCO, Mario G Messina, is an established advertising professional with decades of experience shaping the field of modern advertising. In this interview series, Mario shares industry insights, career stories and his thoughts on contemporary media topics.

Featured Episode: “Is Advertising Necessary?”

Some of Our Firsts

We are proud of our many firsts. Besides positioning and introducing new products, brands and categories, we produced many firsts with our creative executions:

  • Molinari Sambuca

    We used (for the first time ever) a foreign language (Italian), to state the “brand heritage and leadership” in Italy. The message was directed to affluent Americans as well as Italian-Americans.

  • Parmalat Milk

    We used the most celebrated tenor in the world, Luciano Pavarotti, in concert in Central Park (New York), to introduce this new brand of milk in an obscure packaging. The two hour concert, through some special shooting and editing, showed the Parmalat logo next to or behind Pavarotti for an hour and forty two minutes, making it the longest commercial in history to be broadcasted worldwide.

  • Pomí

    “First came the tomato” were the words that started a Tomato Revolution, making Pomì the gold standard for fresh-tasting packaged tomatoes.

  • Italian Beauty Innovations

    We used Botticelli’s Venus to celebrate the“Renaissance of Beauty” instead of the usual drop-dead gorgeous model that nobody identifies with... We used some creative marketing tools to make this brand the hottest line of beauty products among professional beauticians.

Our Past Experiences

Ad Tech Company

Go-Gotcha

Appliances

Brown
La San Marco
Polaroid
Zoppas

Automotive

Benelli Motorcycles
Mohawk Tires
Shell Oil
Jim Smith Chevrolet

Awards

London Int’l Advertising Awards Beauty Products
Avon
ColorTech
Helena Rubenstein Fragrances Italian Beauty Innovations
Korff Cosmetics
Lord & Berry

Beverages

Boario Mineral Water
Country Time Lemonade
Ferrarelle Mineral Water
Maxwell House Coffee
Mr. Pip (Coca-Cola)
Parmalat Iced Tea
Parmalat Shake a Shake

B2B

Bravo International
Consorzio Italia
Hammermill Paper
Italian American Chamber of Commerce
I-Trade International
Rubinstein Associates
Timken Steel Co.
Xcaper Industries

Dairy

Algida Ice Cream
Alpine Lace Cheeses
Gradina Margarine
Imperial Margarine
Häagen-Dazs
Parmalat UTH Milk
Parmalat Half & Half

Education

Columbia Presbyterian
SUNY:State University of New York
NY Institute of Technology
Legacy Business School
Long Island University

Fashion

Beltrami Shoes
Chicco Fashion for Kids
Monsanto Wear-Dated Products Maidenform
Playtex Pantyhose

Liquor

Bisleri Ferrochina
China Martini Tonic
Cinzano
Fernet Branca
Grappa Bocchino
Irish Distillers
Kabuki Sake
Limoncello Di Capri
Louis Royer Cognacs
Molinari Sambuca
Molinari Sambuca al Caffè Paramount Vodka
VOV Italian Specialty
Zambello Sambuca

Musical Instruments

Yamaha Pianos

Restaurants

Barolo
Cinque Terre
I Tre Merli
Tony May Group:
-Gemelli
-Pasta Break
-San Domenico

Retail

Bergdorf Goodman
Down to Earth
Rinascente Department Store Manufacturer’s Outlet Center Pyramid Properties:
-Poughkeepsie Galleria
-Galleria at Crystal Run

Sports & Sporting Goods

Callegari & Ghigi Equipment

Toiletries

Badedas Toiletries International Block Drugs
Shower Dew Moisturizer
Braun Electronic Razors
Clairol Conditioner
Chicco Infinite Dolcezze
L’Oreal Shampoos & Conditioners Q-Tips
Rexona Soaps
Rolly
Signal Toothpaste
Sunbeam Electronic Razors
Gillette
-Gillette Trac II
-Techmatic Blades
-Platinum Plus Blades

Toys

Chicco Pre-School Toys International Playthings

Wines

Cavit Wines
Cesari
Corvo Wines
Mionetto “IL” Prosecco
Verdi
Sparkletini by Verdi

Financial

American Savings Capital Key Advisors Citibank
Trading Union Bank

Food

Balconi Dolciaria
Barilla
Crispy Strips
De Cecco
De Rica Food Products
Farmland Dairies
Garofalo Pasta
General Mills
Gerber Baby Foods
Giovanni Rana
Hershey
ICA Foods
Laever Brothers
Leonardo Carassai Pasta
Krakus Polish Ham
MarieBelle
Mueller Pasta
Pepperidge Farms
Pomì Tomatoes
Swanson

Healthcare

Columbia Presbyterian
Montefiore
NYU Downtown
Oxford Health Care
Sterling Dental

Home Furnishing

Flou
Gruppo Industriale Busnelli

Hotel & Travel

Alitalia
Ciga Hotels
Italian Tourism Board
Jolly Hotels
Hotel Kimberly
Malta Tourism Board
TWA
Westin Resorts

Houseware

Spray ‘n Vac
Teflon Products

Interactive

Neo Networks

Internet Resources

Answers.com

Jewelry & Accessories

Buccellati Time Pieces
Gori & Zucchi
Seiko Watches
MZ Berger

Juvenile Products

Chicco Strollers

Entertainment

NYC International Film Festival

Let’s create another success story. Together.